Luxury
New product launch campaign in Shanghai
Campaign communication strategy
Campaign live-streaming
Kol and celebrities' management
Local production
Online-offline communication strategy & Editorial plan
Luxury
New product launch campaign in Shanghai
Live-stream event on Mini Program
EC operations
Luxury
KOL management
Editorial and Campaign KOL collaboration on RED, Weibo and WeChat
KOL collaboration event
Luxury
EC Project
Top KOL live-stream cooperation with Austine Li for Essential New Colors Launch
Other KOL operation during 618
